Conditions and consequences of Türkiye’s transnational TV production: A study of American women audiences

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dc.authoridhttps://orcid.org/0000-0002-7716-3663
dc.authoridhttps://orcid.org/0000-0002-9580-7207
dc.contributor.authorBaloğlu, Uğur
dc.contributor.authorArtz, Lee
dc.date.accessioned2025-03-18T08:48:11Z
dc.date.available2025-03-18T08:48:11Z
dc.date.issued2024
dc.departmentUygulamalı Bilimler Fakültesi
dc.description.abstractIn today’s globally connected landscape, transnational media establish pathways for cultural interchange, transforming how worldwide audiences interact with varied stories. Turkish TV dramas (dizi), which have gained widespread popularity in Latin America, Europe and the Middle East markets, exemplify this global shift and offer American viewers the opportunity to encounter Turkish culture. The research examines how Turkish TV series shape the cultural perceptions and intercultural interaction practices of American viewers. Although these series present idealized or commercialized versions of Turkish society, they function as important first points of contact that stimulate viewers’ interest in authentic Turkish culture, history, and social practices. Through audience ethnography and in-depth interviews, it shows that Turkish dramas improve appreciation of Turkish culture, challenge stereotypes, and enhance comprehension of global intercultural relationships. It also emphasizes transnational media’s role in encouraging intercultural dialogue, while noting the constraints imposed by profit-driven media partnerships. While dizi Turkish TV dramas--promote intercultural dialogue and support a more inclusive global media environment, the potential for cultural exchange is shaped by the commercial purposes underlying transnational media collaborations and joint ventures.
dc.identifier.citationBaloğlu, U. & Artz, L. (2024). Conditions and consequences of Türkiye’s transnational TV production: A study of American women audiences. Connectist: Istanbul University Journal of Communication Sciences, 67, 1-33. https://doi.org/10.26650/CONNECTIST2024-1502116
dc.identifier.doi10.26650/CONNECTIST2024-1502116
dc.identifier.endpage33
dc.identifier.issn2636-8943
dc.identifier.issue67
dc.identifier.startpage1
dc.identifier.urihttps://hdl.handle.net/11363/9583
dc.identifier.wos001421323700001
dc.identifier.wosqualityQ4
dc.indekslendigikaynakWeb of Science
dc.institutionauthorBaloğlu, Uğur
dc.institutionauthoridhttps://orcid.org/0000-0002-7716-3663
dc.language.isoen
dc.publisherISTANBUL UNIV, FAC COMMUNICATION, ISTANBUL UNIV, FAC COMMUNICATION, BEYAZIT, ISTANBUL 34116, Turkiye
dc.relation.ispartofCONNECTIST-ISTANBUL UNIVERSITY JOURNAL OF COMMUNICATION SCIENCES
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.subjectTransnational media
dc.subjectTurkish dizi
dc.subjectaudience ethnography
dc.subjectAmerican viewers
dc.subjectintercultural communication
dc.titleConditions and consequences of Türkiye’s transnational TV production: A study of American women audiences
dc.title.alternativeTürkiye’nin ulusötesi televizyon yapımlarının koşulları ve sonuçları: Amerikalı kadın izleyiciler üzerine bir araştırma
dc.typeArticle

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