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Yazar "Olanrewaju, Omowale Ezekiel" seçeneğine göre listele

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    The impact of the media on voters' behaviour and turnout in the US 2020 presidential elections
    (İstanbul Gelişim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2022) Olanrewaju, Omowale Ezekiel
    This study has enlongated on the impact of the media on voters' behavior and turnout in the US 2020 presidential elections. The study defines the media (old and new) as any means of transmitting information which is done through the various forms, devices, and systems that make up mass communications, including newspapers, magazines, radio stations, television channels, and the internet. Thus, despite the media pivotal role in voters' behavior and turnout; hence, partisan media was displayed in American culture i.e., falsehood and disinformation. Where video cuts are altered for noxious purposes and to show bogus film and control general feelings. The study engaged both primary and secondary sources of data as collated data were analyzed using (SPSS version 21.0) software package. Statistical analyses include frequency distribution tables, simple percentages, Chi-Square. Based on the sample size, 400 questionnaires were administered to respondents in the United States via Google forms through a sharable web link (using a randomly convenient sampling technique) and 375 questionnaires were duly recovered for analysis. Thus, two hypotheses were raised so as to evaluate the effect of the media on citizens' conduct and turnout in the US 2020 official races as such; H1: Null Hypothesis is therefore rejected while the Alternate hypothesis is accepted; hence establishing that during an election campaign, vote intentions for a party increase when the tone of media coverage for that party gets particularly positive, especially among those most attentive to the media (Field Report, 2022). In addition, Null Hypothesis (Ho2) is therefore rejected while the alternate hypothesis accepted proving that the consumption of both new media and old media in the 2020 Presidential elections had a significant effect on a person's likelihood to engage in the political process by voting. Based on these findings, the study suggests adequate policies and programs to open access to and increase Internet users seems it will contribute to greater political awareness and participation of the public. Also, American government should continually regulate citizens used of the social media. Furthermore, candidates and aspirants should be protected and there should be regular condemnation of hate speech, misinformation, and disinformation.

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