Yazar "Akçay, Deniz" için listeleme
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Digital Transformation and Innovation: Abstracts of 4th International New Media Conference (April 25-26, 2019, Istanbul, Turkey)
Akçay, Deniz; Efe, Eren; Yüksel, Emre (İstanbul Gelişim Üniversitesi Yayınları / Istanbul Gelişim University Press, 2020)Contrary to the expression ’media’ in its name, the new media that affects not only the media but also from health to finance, from cultural studies to engineering, is a phenomenon that needs to be evaluated with different ... -
Real Time Marketing Implementations: Example of Kadıköy Municipality
Akçay, Deniz; Okkay, İpek (Deniz Yengin, 2017)With the development of the Internet and the emergence of two way communication along with it, the issue of marketing has gained even a greater importance for organizations. With the Internet, various marketing models ... -
Taxation of Social Media Advertisements
Ortaç, Fevzi Rıfat; Akçay, Deniz (Marmara Üniversitesi, 2016)Today, the use of Internet and in particular social media as advertising tools brings the question of how the advertisement in social media should be taxed. This is not only seen as a problem in our country, but in the ... -
Yeni İletişim Ortamlarında Türkçe: Güncel Sorunlar ve Terim Önerileri Çalıştayı Raporu (03 Aralık 2019, Salı, İstanbul Gelişim Üniversitesi)
Uralman, Nezahat Hanzade; Akçay, Deniz (İstanbul Gelişim Üniversitesi / Istanbul Gelişim University, 2019)İletişim teknolojilerinin gelişmesiyle birlikte hem geleneksel alanlarda yeni kavramlar hem de yeni araştırma ve çalışma sahaları ortaya çıkmıştır. Bu noktada batı dillerinden alınma terimler kullanılmaktadır. Bu da kavram ...